Bring the Bold.

Concept Group has a long history of bringing bold, creative solutions to marketing and communications problems. Whether you’re launching a new product, revitalizing an old brand, prospecting for customers or building connections with current users, the Concept Group team finds the truthful insights that make it happen.

Revitalizing a Brand.

See how Concept Group revitalized a century old brand.

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Powering a Major Event.

Eaton Hydraulics flexes its muscle at ConExpo.

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A Hero Saves the Day.

A cause marketing contest gets people talking about Cummins Power Generation.

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    Getting Customers To Brag
  • Case Study | CUMMINS
    From Powering Communities To Powering Lives
  • Case Study | Eaton Conexpo
    Powering a Major Event
  • Case Study | CUMMINS
    Honoring The Good Guys
  • Case Study | Clarke
    Revitalizing A New Brand
  • Case Study | 3M DDSD
    Making A Smarter First Impression
  • Case Study | Nilfisk
    Leading social presence for a leading manufacturer
  • Case Study | CPC
    Bringing new life to an outdated website.
  • 3M Floor Pads
    Responding to a challenger brand
  • Saint Paul Winter Carnival
    Bringing the cool to the coolest celebration
  • Eaton Hydraulics
    Big messaging for a big, big motor
  • 3M Paint Preparation
    Talking to contractors in their voice
  • Great River Greening
    A Plea For Clean Water
  • Entrust Datacard
    Selling Possibilities
  • Cassie's Deli
    A new beginning for an established eatery
  • 3M Animal Care
    Talking Horses & Pets With Vets
  • 3M Marine
    Telling Boating Technology Stories
  • 3M Disinfectant Cleaner
    Making cleaning entertaining
  • Red Protector
    Building a brand from scratch
  • 3M Commercial Solutions
    Making Sales Tools Work Harder
  • 3M Performance Coating
    A foundational approach makes a product unforgettable
  • Nortek Air Solutions
    Turning repetitive rambling into a clear brand story
  • 3M Food Safety
    Embracing a new look and voice
  • Cargill
    Inspiring the team
  • Eaton Hydraulics
    Using the Force to sell pumps
  • Genesis Attachments
    Biting Back
  • 3M Window Films
    Leveraging primary brand power
  • 3M Industrial Mineral Solutions
    Putting An End To Ugly Roofs
  • 3M Automotive Window Film
    Changing your climate
  • Eaton Hydraulics
    Huge product, tiny niche
  • 3M Gripping Material
    Knocking a revolutionary product out of the park
  • 3M Protective Tapes
    Protecting perfection
  • Eaton Aerospace
    Bold moves at the world's largest aerospace event
  • 3M
    Masking Made Simple
  • Scotch Box Sealing Tape
    Dramatizing "what if ..."

It takes two to partner.

Concept Group is devoted to growing our clients’ businesses. We do so by getting to know your organization from top to bottom and by partnering with internal teams to deliver bold ideas that produce tangible results.

If you want a fresh, bold take on your marketing efforts, contact Theresa Weber, Senior Vice President — Strategy & Operations, at

Interested in careers at Concept Group? Click here.

Concept Group

332 Minnesota Street
Suite N-110
St Paul, MN 55101