New hire: Tyler LaDouceur
Associate Media Director
We would’ve guessed it had something to do with potatoes, but it turns out Idaho’s known as the Gem State, and a gem is what we got when Boise-agency vet, Tyler LaDouceur, joined Concept Group as our new Associate Media Director. Tyler’s diverse background in planning, buying and executing integrated media, in addition to his breadth of experience in account services, fit our full-service BtoB agency like a hockey glove, which he’s been known to wear. After graduating from the University of North Dakota with a degree in marketing, he starred in the Boise ad scene, first as Digital Media Planner and Integrated Buyer at DaviesMoore, then as Media and Account Director at Mitchell+Palmer. He worked on accounts as diverse as the Idaho Lottery, PRECO Electronics, Kaivac and Primary Health Medical Group. But his successful background in account management and media isn’t the only thing that caught our eye. One of his previous agencies named him “Employee of the Year” and we’d never met one before. Another employer described him as “arguably the nicest person at our agency.” And we couldn’t resist adding another nice person to the CG team.
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Concept Group is devoted to growing our clients’ businesses. We do so by getting to know your organization from top to bottom and by partnering with internal teams to deliver bold ideas that produce tangible results.
If you want a fresh, bold take on your marketing efforts, contact Theresa Weber, Senior Vice President — Strategy & Operations, at firstname.lastname@example.org.
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